Pop star Pharrell Williams has yet another reason to be happy. Uniqlo has hired Pharrell to be the new face of its T-shirt line, designed by Japanese streetwear legend and A Bathing Ape founder NIGO.
Williams will serve as spokesperson and collaborator for the line’s spring/summer 2014 campaigns. His image will also appear in campaign images and television commercials.
The global unveiling of the spring/summer 2014 campaign will be on March 28 with a SPRZ NY (“Surprise New York”) project, a collaboration with the city’s Museum of Modern Art. All of this is on the heels of Pharrell Williams’ recent collaboration with G-Star Raw’s collection to benefit the environment. The RAW for Oceans collection is set to hit stores on Aug 15 and uses “Bionic Yarn” (fibres made from recycled plastic collected from the sea).
Subway’s fashion venture
It seems Subway has also jumped into the fashion fray. As a part of its new campaign around the “Flatizza,” Subway’s newest food creation, Subway produced a few flirty dresses from the materials that package the “Flatizza.” Jennifer Henry of FlockFlockFlock designed the flirty culinary fashion delights.
This is not the first time Subway has ventured into fashion. During New York Fashion Week September 2013 as a part of its SUBWAY Restaurants’ SUBtember celebration, Subway produced a fashion show with garments made from Subway packaging materials.
Miley’s new job
The full spread from Marc Jacobs’ spring/summer 2014 campaign featuring pop star Miley Cyrus has just been released. And the word on the street is that Miley might just have a new career as a fashion model. Add this to her accomplishment as a pop singing sensation and actress.
The Marc Jacobs spring/summer 2014 campaign, photographed by David Sims concentrates on the dark, brooding side of Miley Cyrus: a real contrast to Cyrus’ booty shaking, party girl on-stage persona.
Hmm, a career in fashion for the twerking, pop phenom; why not? If Kendall Jenner can light up the runway in Paris, Miley can certainly inspire fashion designers. And she is!!
—William S. Gooch
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