Fashion News Alert: Rihanna Is More Viva Glam Than Ever, Brook Shields Teams with MAC, and Moncler Opens Boutique in Venice

If Rihanna wasn’t glamorous enough, her new campaign for MAC’s Viva Glam Cosmetics proves that her type of glamour can embrace edgy, unconventional beauty.

For her MAC Viva Glam 2 campaign, Rihanna dons a neon green wig, metallic green dress with shimmering lipstick to match. Rihanna’s bold look highlights MAC Viva Glam’s new mauve shades that include the collection’s new metallic “lipglass” and lipsticks and mauve shades. This new collection is ideal for brown girls or ladies who want to maintain a tanned look the entire year.

With Rihanna it is always drama, drama, and more drama!! And this campaign is no exception!!

Brooke and MAC

It is seems to be all about MAC this week in fashion. So from Rihanna Fashion Reverie moves on to Brooke Shields new creative collaboration with MAC Cosmetics.

“There’s this little place I go to get coffee after I drop my kids [daughters Rowan, 11, and Grier, 8] off for school and after a yoga or spin class, where I think no one will see me without makeup,” she said with a laugh. “Of course, who do I run into but James [Gager, MAC’s senior vice president and creative director], Mr. MAC? After we talked a few times, he approached me about the next Icon line and asked if I would consider designing it with them,”
explain Shields in WWD.com.

Shields collaboration with MAC is a part of the brand’s  “Icon Collection” with prices ranging from $17 for a clear brow gel to a 16-shade eye shadow palette at $85. And those fashionistas who want Brooke Shields famous thick eyebrows their will be a brow liner that gives you that effect.

“I’m so used to having my makeup done by someone else—this was really my first time to delve in personally, rather than it being a mask that’s put on for a certain photo shoot. And so many times you get asked to ‘create’ something, but it ends up being ‘put your face on this.’ I got to run with this, and I loved every detail of it. I loved being a part of the process and having my taste incorporated into it. It’s not a frivolous process. There is real attention paid to quality and I’ve been spoiled by the people I got to work with and the freedom I was able to have. That invests you [in the project.]”

Moncler in Venice

With boutiques in Milan, Rome, Turin, Padova, Naples, Forte dei Marmi, and the ski resorts of Courmayeur and Cortina, Moncler already has a strong presence in Italy. Add a new boutique in Venice to Moncler’s cadres of Italian boutiques.

Located in Venice luxury shopping area, the Moncler boutique stays true to the Venetian tradition with its exterior made out of white Istrian stone. The panelling of the ceilings and walls are made from chene fumé, the cabinets are made out of glass and metal and the grey Carnico stone floors create a warm and welcoming atmosphere in keeping with Moncler’s ‘haute montagne’ style.

The Venetian boutique will stock the Moncler and Moncler Grenoble Man and Woman ranges, accessories and the Moncler Lunettes eyewear collection.

—William S. Gooch