Theia creative director Don O’Neill believes in possibilities, especially bridal possibilities. And every season he demonstrates the breath and width of possibilities that exists for the modern bride. From bridal collections inspired by Irish sea nymphs to being inspired by the whimsical Art Noveau illustrations of Danish illustrator Kay Rasmus Nielsen, O’Neill is always pushing the proverbial bridal envelope.
O’Neill understands that the modern bride may not want a traditional bridal gown and may not be having a traditional wedding. That said; O’Neill’s collections contain bridal looks for a wide range of modern brides.
This fall 2016 collection was no exception. Inspired the dreamy pathway seen through the foggy have of a 1920’s Opium den, O’Neill made a dramatic shift from previous collections and really pushed his design aesthetic and the Theia bridal customer in a totally new different.
Granted, the Theia bridal customer is always looking for something original and thought provoking; however, this fall 2016 collection might test the limits of where modern brides want to go. And that is a good thing. Nothing happens in the fashion industry without taking some risks, even if the risk-taking is measured. And Don O’Neill is confidant enough to go there. Hopefully, his bridal customer will as well.
This fall 2016 collection was sensuous, reminiscent of a 1920’s chic flapper without being too literal. Though there were some looks that could easily fit into a more traditional bridal pantheon, for the most part O’Neill really pushed his design aesthetic, focusing on that bridal customer who is redefining what marriage is to her.
This customer is fearless, bold, empowered and sets her own rules and standards. She might even walk down the aisle in a shockingly sheer one-shoulder gown that exposes, well, almost everything. And the Theia fall 2016 collection has that exact kind of bridal gown.

Remember, this is the era of change, why not embrace it? There were also several sexy, red gowns in the collection, giving nod to the Asian market where white is a symbol honoring death and red is for marriage unions.
Standout looks in the collection included Artic white faux fur chubby over hand-embroidered diamond sequin slip dress, cloud white Spanish tulle gown with hand-embroidered crystal epaulettes and waist clincher, poppy red hybrid rose-embroidered tulle halter gown with satin aviator scarf, and diamond white tulle one shoulder gown encircled with hand-embroidered crystal and sequin mirror dragon.
—William S. Gooch



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