Fashion News

Weekend Fashion News Alert: Alessandra Ambrosio’s Maxim Editorial, Hearst’s Print Bonanza, and the Fadstir’s Fashion App

Image courtesy of padgadget.com
Image courtesy of padgadget.com

On the heels of recent layoffs at Conde Nast and the shuttering of Details magazine, things seem to booming over at Hearst media. As unusual as this may sound for this print publishing giant, it is actually factual.

For the sixth consecutive year, advertising sales have been up at Marie Claire. And both Elle and Marie Claire will increase their advertising pages in March of 2016 with Marie Claire seeing a boost of 15 percent.

“2015 was a record-breaking year for our fashion/luxury brands—ELLE, Harper’s BAZAAR, Marie Claire, and Town & Country—and we see that trend continuing. We’re investing in our print products in that space, increasing size to give readers a more engaging experience and marketers a truly luxe environment. Our mission is to continually innovate, and Marie Claire is a perfect example of that. The magazine has developed so many creative, attention-getting covers this year, which will now have even more impact,” Michael Clinton, Hearst president of marketing and publishing director, told fashionnewsdaily.com.

Image courtesy of Gilles Bensimon/Maxim
Image courtesy of Gilles Bensimon/Maxim

Show your birthday suit

Victoria’s Secret Angel Alessandra Ambrosio is showing even less than she usually shows on the runway during the Victoria’s Secret runway show.

For the December/January issue of Maxim magazine, Ambrosio is au naturel. And when I say au naturel, I am talking her delicious birthday suit!!

Not only is Alessandra Ambrosio beautiful and sexy, she is also quite well off. Recently, named the 8th highest paid model in 2015 by Forbes magazine, for the December/January issue of Maxim Ambrosio was penned the “World’s Sexiest Businesswoman.”

Famed photographer Gilles Bensimon shot the cover and editorial for the December/January issue at various locations in and around Monte Carlo. Va va voom and ooh la la!!

 

Image courtesy of Fadstir
Image courtesy of Fadstir

Match shoes with what?

Are you always in a quandary over which shoes match a particular pair of pants or compliment an outfit? If you are, then there is an app that might just help you out of this sticky situation.

The Fadstir app offers answers to the age-old question, “Do these shoes go with these pants?”  Using crowd-sourced data, Fadstir gives users statistically supported, direct suggestions on how to match their clothes with a simple tap on a screen.

Powered through an algorithmic, curation engine, Fadstir optimizes style advice.  This new app takes its user community’s feedback on outfits uploaded in the app and scans the feedback for the best rated clothing combinations.  Fadstir then returns the highest rated clothing combinations to help inform users’ decisions when either shopping or simply mixing and matching items from their wardrobe.

Fadstir’s features:

  • instant, crowdsourced, fashion answers
  • ability to upload/rate outfits and follow users
  • instant, automated analysis on uploaded outfits
  • ability to gain points and achieve new user levels
  • newsfeed to view the latest and top rated styles

Fadstiis available on the app store for free.  Fadstir is designed for iPhone and iPod Touch. Fadstir requires OS 7.0 or newer.

—William S. Gooch

 

 

 

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